Fred Price , Broker / Owner

Fred originally moved to Florida in 1997 from Erie Pa. He was recruited out of college to work for one of the largest national homebuilders. Fred graduated with a marketing a degree from Florida Gulf Coast University . Fred wasa instrumental leader in the sales department of several upscale waterfront and golf course communities such as Gulf Harbour and The Brooks in Bonita Springs. Fred decided to open Priceless Realty in 2003. Priceless Realty has been one of the most ethical and hardworking firms in SW FL. Priceless Realty has always ranked among one of the top firms for sales and transactions. It now boasts over 10 years in the business, 2 office locations, and over 20 successful licensed agents. Priceless Realty can be reached at 239-573-1415 www.PricelessRealty.com Fred formed Fairview Lending Inc in 2006 when he saw the opportunity to better assist customers with their home purchases by offering loan products. Fairview Lending is a correspondent lender and offers a variety of different loan products depending on their clients' needs. The last few years hav e been very exciting at Fairview Lending. Fairview Lending has grown to have 5 professional loan officers. Customers have been able to enjoy excellent interest rates on purchases and save money with refinancing. Fairview Lending is member of the Florida Association on Mortgage Brokers . Fairview Lending can be reached at 239-829-1543 www.FairviewLends.com. In order to ensure a smooth and professional closing Fred has partnered with Omega Title Florida. Omega Title Florida's closing agent will travel to any convenient location for a closing and offers fast and efficient service. Omega Title Florida protects your valuable real estate asset with title insurance against claims. Omega Title Florida can be reached at 239-829-1520 www.OmegaTitleFL.com Lauren Home Inc is Fred's latest adventure. The company is named after his beautiful wife and all the floorplans are named after children or grandchildren of Fred and his partner Larry Fitch. Fred is responsible for sales a nd marketing while Larry is the expert in the building field. Larry Fitch is a third generation builder and you can see in his homes that he puts great care, vision, and quality into everything he builds. Lauren Homes has 6 standard floor plans to choose from and is also able to build custom homes, additions, and upscale remodels. Lauren Homes Inc can be reached at 239-829-1520 www.Lauren-Homes.com To reach Fred Price direct to discuss your with your real estate or finance goals 239-770-7121 FredPrice@PricelessRealty.com

Fred Price's MLS® Listings

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Your Local Real Estate Agent

Some people are very casual when it comes to signing papers that affect their finances for decades. But for those who recognize that small steps early in the game can affect major outcomes later, it's fortunate that there are professionals who dedicate themselves to learning about the process and local market conditions, and who can turn a nightmare of stress and confusion into a relatively painless experience (let's be honest).

I'm an educated professional with a few years of experience in this market, and I think I've seen almost every trick and turn of the industry already. I've also had intimate experience with properties in most of these neighborhoods, making me an invaluable person to talk to when it comes to relocation to or within this area. I'm confident that I can save you not only tens of thousands of dollars, but a great deal of time and emotional energy as well.

But I'm not simply a piece of hardware you can point at a house. I'm a human who laughs and smiles, and I'll take the time to find out what you really need most from me as a professional real estate agent. If you would like to know anything about my services, or if you'd like to hear about the local market from a human voice, please contact me at your convenience.

Some words that might be used to describe me:


  • Friendly
  • Professional
  • Enthusiastic
  • Humble
  • Thorough
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The data relating to real estate for sale on this website comes in part from the Southwest Florida Multiple Listing Service. The information being provided is for consumers` personal, non-commercial use and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. Information deemed reliable but not guaranteed.